Here is a good round up of what is working for a number of preachers incorporating marketing and the internet into their missionary work.

terry storch @ fellowship church: What’s Working?

Excerpt:

“Direct mail works!
We saturate our city’s mailboxes with every new series we begin. We have found that attendance spikes dramatically when these mailers “drop.” The most interesting thing we have discovered through talking with people is that many came to visit after receiving 4 or 5 direct mail pieces. Persistence works.”